Standalone build
Money Atlas
A content site that got faster as it got bigger
- Client
- Money AtlasFinancial products & editorial
- Engagement
- Standalone build
- Stack
- Next.js
- Sanity
- AWS Lambda
- PostgreSQL
- Related service
- Standalone builds
The challenge
Money Atlas is a financial products site: listings, reviews, and editorial. Sites like this live or die by search, which makes every change a risk: a redesign that tanks performance quietly tanks the traffic with it.
The site needed to evolve visually, structurally, and editorially, without ever getting slower or losing its standing.
What we built
The work runs on Next.js and Sanity, with AWS Lambda and PostgreSQL behind it. Redesigns ship incrementally rather than as big-bang rewrites, each one measured before and after.
Between redesigns, the ongoing work is performance and information: image pipelines, rendering strategy, caching, and an analytics setup that shows the editorial team what readers actually do, so content decisions stop being guesses.
The results
- Fasterafter every redesign, measured, not assumed
- Intactsearch standing through structural changes
- Real datain front of the editorial team for every decision
Working with Neelesh was an absolute pleasure. Not only did he flawlessly execute on every requirement we outlined, but he consistently went above and beyond to ensure the final product was exceptional. His technical expertise, attention to detail, and proactive approach make him an invaluable asset to any development project!
Harry
Owner - Money Atlas
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